The modern calculator built for advertising professionals. Solve CPM, CPA, and Break-Even pricing, compare scenarios side by side, and track every calculation in one beautifully simple app.
Pick the right tool for the job. Each mode has its own color and clean, focused inputs.
Enter any 2 of Cost, CPM, or Impressions and instantly solve for the third. The classic calculator, refined.
Calculate Cost Per Acquisition from CPM, CTR, and conversion rate. Optionally project total conversions from impressions.
Find the maximum CPM you can afford before losing money. Add a target margin to bake in profit.
From quick napkin math to side-by-side scenario planning, CPM Calc has you covered.
Run up to 3 scenarios side by side and instantly see which option performs best with the BEST badge.
Every calculation is automatically saved so you can revisit it later. No setup required.
Tag entries by channel (Display, Social, Video, Programmatic) and campaign name. Filter by channel.
Export your calculation history as a CSV file for spreadsheets, reports, or your team.
Paste numbers with $ signs, commas, or spaces. CPM Calc handles the formatting for you.
Looks great on every device, in any lighting. Universal layout for iPhone and iPad.
CPM Calc runs entirely on your device. No accounts, no tracking, no ads, no data collection. Your calculations are yours. Read our privacy policy.
Download CPM Calc free on the App Store and stop juggling spreadsheets.
Download on the App Store